Assistant Customer Marketing Manager: Food Service - Tiger Brands

Assistant Customer Marketing Manager: Food Service - Tiger Brands


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Tiger Brands Sales / Marketing / Retail Jobs in Gauteng


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Job Summary

You work with the customer marketing manager to support the selling activities across the portfolio for your assigned channel. Working in close collaboration with the Marketing, Customer and Operational teams, you need to achieve the category growth targets in your channel by turning brand strategies into commercial propositions. You support the development of a differentiated shopper proposition and use your shopper understanding to deliver coordinated, innovative, cross-functional sales value to the customer.

WHAT YOU WILL DO:

  • Support the execution of a channel strategy which is aligned to marketing (ATL & BTL), customer and business activities.
  • Assist Customer Marketing Manager in conducting analysis to develop a pricing strategy for all assigned channels that is linked to margin and volume delivery
  • Recommend activity that will meet promotional revenue objectives by tactic, price point, SKU, drive period & selling event for your assigned channel.
  • Ensure that pricing & promo activities are routinely compiled & communicated internally & externally.
  • Support and execute the POP and Route To Market Strategy in conjunction with your manager by category & sub-category which provides direction to the field operations team. Once the strategy has been developed work to monitor the effectiveness of implementation and adjust accordingly
  • Support the Customer Management and Sales Operations teams to deliver upon their category agreed targets for sales by assisting in the execution of the National Promotional Calendar Grid and Key Account promotional plans
  • Work with the Customer Marketing Manager to set the Pricing Strategy and measure the effectiveness of the subsequent implementation.
  • Assistant in managing the variable marketing budget and tracking of spend
  • Source POS material by requesting quotes from POINT to generate Purchase Orders after Customer Marketing Manager approval of costs; place orders and ensure the physical goods received are as per quote and ensure that they are safely stored in the storeroom for distribution to teams as required.
  • Management of the storeroom and keeping of stock records timeously with a monthly report that includes the rand value of the stock.


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Experience

  • Relevant post-matric Business Management qualification
  • 3-4 years customer/sales management experience within FMCG
  • Category management experience

In accordance with the employment equity plan of Tiger Brands and its employment equity goals and targets, preference may be given, but is not limited, to candidates from under-represented designated groups.

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