Functional Analyst - SPAR Group

A position has become available for a Functional Analyst - Loyalty to join our dynamic team.

Job description

The purpose of a Functional Analyst is to evaluate business requirements and translate them into effective technological solutions, ensuring that software systems and applications meet the functional needs of the organization. This role involves analysing, testing, and providing guidance on the implementation of technology to support business objectives.

KEY PERFORMANCE AREAS

• Analysing business requirements and translating them into technical roadmaps.
• Collaborating with cross-functional teams to ensure software systems meet business objectives.
• Designing, configuring, and installing software systems.
• Conducting testing to ensure that systems work as expected.
• Preparing user manuals and other documentation.
• Training employees on how to use the systems.
• Staying up-to-date with industry trends and best practices related to technology.
• Participating in project planning and management.
• Utilizing technical knowledge and analytical skills to solve complex problems.
• Collaborating with technical teams to implement solutions.

Minimum requirements

• A Bachelor's Degree in Computer Science; IS or related technology discipline.
• Appropriate Specialist IT Certification is an advantage.
• At least 5 years experience as a Functional Analyst or similar role in retail, specifically focusing on customer loyalty programs.
• At least 5 years experience in product management with demonstrated experience working on digital customer-facing applications.
• Strong understanding of retail industry trends and customer loyalty strategies.
• Experience with CRM systems and loyalty management software.
• Knowledge of customer segmentation and targeting techniques.
• Familiarity with digital marketing, including email marketing, SMS campaigns, and social media engagement.
• Experience with designing and implementing loyalty program structures, including points-based systems, tiered rewards, and exclusive member benefits.
• Proven track record of improving customer retention and lifetime value through loyalty initiatives.
• Experience with customer feedback and survey tools to gather insights and measure program effectiveness.
• Understanding of data privacy regulations and their impact on loyalty programs, such as GDPR, CCPA, or POPIA.
• Familiarity with e-commerce platforms and their integration with loyalty systems.
• Experience with loyalty program analytics and reporting tools.
• Knowledge of competitive analysis and benchmarking within the retail loyalty space.
• Ability to translate business requirements into technical specifications and functional requirements.

The ideal applicant will satisfy the following skills requirements: 

• A high degree of confidentiality, emotional maturity, ethical values and integrity.
• Must have a high-stress tolerance and the ability to work efficiently under pressure.
• Excellent communication, presentation, and interpersonal skills, to interface effectively with all levels of colleagues and with external customers in a team-orientated manner.
• An innovative thinker an ability to solve complex problems.
• Ability to work collaboratively with cross-functional teams, including marketing, IT, sales, and customer service.
• Strong project management skills, including experience with agile methodologies.
• Exceptional accuracy and extreme attention to detail.
• Quality-orientated and self-driven to achieve results.